In a July interview with The Verge, Facebook chairman and co-founder Mark Zuckerberg stated that “we will successfully move from people perceiving us as primarily being a social media business to being a metaverse company” over the next few years.

But what really is in a name? Is it only repairing the company’s reputation following the latest whistleblower revelation, or does it have broader intentions for the future? And what may the new moniker be?

‘Metaverse’ Vision

“The distinguishing element of the metaverse presence is this sensation that you’re actually there with another person or in another location,” remarked Zuckerberg purportedly during a business quarterly results meeting.

To understand what a “metaverse” is, envision a virtual environment where a person may assume numerous identities and engage with different facets of a digital universe.

Facebook describes the metaverse as a virtual space where “you’ll be able to hang out with friends, work, play, learn, shop, create, and more. It’s not necessarily about spending more time online – it’s about making the time you do spend online more meaningful.”

Meta? Horizon?

The announcement of the company’s upcoming name change sparked a rush of conjecture on social media.

“FB” and even “The Facebook,” a return to the company’s original moniker, are among the popular alternatives. According to media reports, the name will be something along the lines of Facebook’s metaverse ambitions.

According to The Verge, the new moniker might be something along the lines of “Horizon,” the company’s upcoming virtual reality platform.

According to Bloomberg, “Meta” is another probable possibility. The domain name “” links to, the name of the research instrument established under the Chan-Zuckerberg Initiative.

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